Featured Black Friday Sale Items & New Deals
- Fortis Ultra Light Action 1-piece Spinning Rod: Ultra-light fiberglass rod built for streams, creeks, and ponds. Super-strong tip that outlasts the competition, ideal for trout, panfish, kids, and weekend fishing trips.
- Fortis Medium Action 2-piece Spinning Rod and 3000 Reel with FREE Lure Assortment and Sunglasses: Complete spinning combo with rod, reel, lures, and polarized sunglasses included. Versatile medium action handles freshwater and light saltwater game fish with ease.
- Fortis Ultra Light/Light Action 2-piece Spinning Rod and 1000 Reel with FREE Lure Assortment and Sunglasses: Light tackle combo perfect for trout and panfish. Includes 1000-size reel, lure assortment, and sunglasses, ready to fish right out of the box.
- Deluxe Fly Fishing Kit 5/6wt Rod | 9ft | 4-piece & Small Landing Net: Our best-selling deluxe fly fishing kit for intermediate anglers. Includes 5/6 weight rod, die-cast aluminum reel with pre-installed line, 18 hand-tied flies, waterproof fly box, landing net with magnetic release, rod case, leaders, tippet, and accessories. Works great for trout, bass, and panfish in freshwater rivers, lakes, and ponds.
Black Friday Shopping Guide: Explore Perfect Holiday Packages
Stock up on quality fishing gear at the year's lowest prices. These Black Friday deals include everything from travel-ready rod cases to complete angler packages featuring rods, reels, flies, and accessories in one convenient bundle.
Shop now for bass and trout gear, spinning combos, fly fishing kits, nets, and tools. All Black Friday deals ship same-day before noon EST with free shipping over $50, plus our lifetime rod warranty and 30-day returns.
Looking for more gift ideas? Browse our full Fly Fishing Kits collection or check out Fly Rods and Reels for additional options.
Why Choose Wild Water This Holiday Season
Every discounted product maintains our commitment to tested, family-approved gear that creates lasting fishing traditions. Unlike cheap overseas packages, Wild Water has selected and tested each component since 2006 to make sure you get only the best.
Our U.S.-based team at 585-967-3474 provides expert guidance on selecting the right equipment for any angler on your gift list. When you shop our fly fishing Black Friday sale, you're investing in quality gear backed by genuine warranty coverage and the kind of reliable service that builds multi-generational fishing memories on the water.